Event keynotes into bite-sized ads.
Henry Schein is a worldwide distributor of medical and dental supplies. They hosted a day-long virtual event featuring 15 world renowened presenters.
They engaged Captivate.ai’s technology to better promote this event.
Captivate.ai found the best parts of each keynote. It created short videos and graphics for every social media channel.
Henry Schein was able to use this content to promote the on-demand content, both before, during, and after the event.
They shared this content with each keynote speaker, so they could promote as well.
The result was more registrations, as well as evergreen marketing content for Henry Schein’s social team.