Become More Visible With SEO | Caitlin Strempel

About today’s guest:
Caitlin Strempel is the Founder and CEO of Rising Ranks Digital, a SEO and digital strategy agency. She helps businesses scale to million-dollar months more quickly and effortlessly through high-level marketing strategy and SEO management. She believes that if we champion for the success of others that our own success is inevitable.

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Inadvertent Viral Post | Paul David

About this episode:

I’m rebroadcasting an episode that I did for my other podcast Beyond the Uniform, which we’ll play here shortly. But this is a really incredible story of someone who wrote a post on LinkedIn and woke up the next morning to 200,000 likes and 6 million views. To say it was viral is an understatement. I interviewed Paul David. He’s an incredible human being and I loved his lessons around marketing and just being a good human in general. So enjoy this episode.

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Things to Know When You Create Content | David Ledgerwood

About today’s guest:

My guest today is David Ledgerwood, an expert in sales. He has helped hundreds of companies grow from hundreds of 1000s of dollars in revenue to millions in revenue and 10s of millions of revenue. We talk about a lot in this conversation. A few things to listen for; one is the discernment between being too narrow and too niched in versus being too broad. I enjoyed our conversation around this. A second one was around how things don’t necessarily need to scale at the start of an organization. Yes, we’ve all read the lean startup. We all know about the importance of scalability. But that doesn’t always mean you need to start there. We talk about how sales can inform marketing, and I loved David’s thoughts on specific tactics on how to do that.

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In Order to Grow, You Have to Change | Scott Kim

About today’s guest:

My guest today is Scott Kim, the CEO of RocketReach, which connects professionals to new opportunities, powered by the largest and most accurate contacts on this planet. He has an incredible career of turnaround work at companies including About.com, Zocdoc, and other brands that you’ve heard of oftentimes coming into a company and having them reach historic highs of revenue and growth. In this conversation, we talked not just about that, but also about what’s the key to making a company grow and thrive, and about the role email should play within a company’s communication strategy.

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Teach Yourself How to Learn | Lauren Waldman

About today’s guest:

Joining me today is Lauren Waldman. Lauren is the founder and lead scientific learning designer at Learning Pirate, which invites people to come to see what happens when neuroscience is translated into practical application. And you can experience and feel learning in a way you never knew before.

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How to Create a Clear Brand Message | Ryan Rhoten

About today’s guest:

Today, Ryan Rhoten covers a ton of ground, everything from crafting a brand messaging, to listening to people and understanding how to position your product or service to best meet their needs. To be able to mind-read what someone is wanting to the four O’s of messaging. I took away a ton in terms of content marketing, website design, sales pitch, and connecting with other people. 

Ryan is the founder of CareerBrand, a company that helps brands find their essence. So they position packages and promote their expertise online with strong brand messaging. Without clear messaging, your brand can’t reach its full potential. He is also the author of the book Career Kred as well as the just-released book LinkedIn Made Simple, which is co-authored by Andy Foote.

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Delibarate Discomfort | Jason Van Camp

About today’s guest:

Jason Van Camp is the author of the book, Deliberate Discomfort, which is both a Wall Street Journal and 2x #1 Amazon Best Selling book. For the last 10+ years, he has run the consulting firm, Mission Six Zero, which dramatically improves sales performance, reduces costs, and wins by providing their client’s teams with a new way of solving organizational problems. He is also the Executive Director of the 501-3c organization, Warrior Rising. He is a graduate of West Point, as well as Brigham Young University’s Business School, and is a 14-year Veteran of the US Army, where he served in the Green Beret.

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Giving is the new currency of credibility | John Hinchliffe

About today’s guest:

John Hinchliffe is an internationally recognised award-winning digital learning expert with over 12 years in the field. He is Head of Talent at Jam Pan, The #1 On-Demand Digital Learning Marketplace, which connects the right expert freelancers and agencies with your digital learning needs. He also is the founder of the Global Learning and Development Community and currently shortlisted for Covid Champion at the upcoming LPI Learning Awards in recognition of his efforts to help others.

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8 to 2,500 employees at MongoDB | Meghan Gill

About today’s guest:

Meghan Gill is the VP of Sales Operations & Sales Development at MongoDB, where she was Employee #8 and the first GTM hire at MongoDB, a company with over 2,500 employees now. She is an advisor and board member to multiple companies, including HackNY.org, Concord Systems and Honeycomb.io. In her 11+ years at MongoDB she has held positions in both marketing and sales operations.

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